The essential thing is not to have conquered but to have fought well. The most important thing in the Olympic Games is not to win but to take part, just as the most important thing in life is not the triumph but the struggle. Coubertin's Olympic ideals are expressed in the Olympic creed: The motto was introduced in 1924 at the Olympic Games in Paris. Coubertin said that "these three words represent a programme of moral beauty. Coubertin borrowed it from his friend Henri Didon, a Dominican priest who was an athletics enthusiast. It was proposed by Pierre de Coubertin upon the creation of the International Olympic Committee. The traditional Olympic motto is the hendiatris Citius, Altius, Fortius which is Latin for "Faster, Higher, Stronger". It was made to contain the colours (blue, black, red, yellow, and green) which are common to almost all flags around the world. The five rings on the flag represent the inhabited continents of the world (the Americas were considered as one continent and Europe was treated as distinct from Asia). It was first hoisted in Alexandria, Egypt, at the 1914 Pan-Egyptian Games. The Olympic flag was created in 1913 under the guidance of Baron de Coubertin of France. These symbols include those commonly used during Olympic competition-such as the flame, fanfare and theme-as well as those used throughout the years, such as the Olympic flag. The International Olympic Committee (IOC) uses icons, flags and symbols to elevate the Olympic Games.
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